Spectranetics Mobile Solutions

Cardiovascular surgery demands precision and reliable feedback. Success in business is marked by the same characteristics.

Spectranetics (NASDAQ: SPNC) develops, manufactures, and distributes medical devices based on leading-edge laser technology.

Their devices' profoundly high success rates had not been enough to convince large medical organizations to switch to new technology. Time-consuming, confusing meetings, spreadsheets and cumbersome profit projections were getting in the way.

Spectranetics approached Convey with an urgent challenge — create a simple-to-use, custom suite of iPad apps that would help make a business case for their products and be engaging to use.

From profit calculation tools showing the money hospital could save by using Spectranetics’ products to consignment stock reporting and sales presentation tools, Convey’s suite of custom apps has proven to be invaluable for Spectranetics’ business development team.

Now, potential customers get real-world numbers in a matter of minutes rather than days. Spectranetics managers report as much as 50% spikes in new customer orders when they began using our apps. “The process is so simple now and, bottom line, it makes sense to our customers. Apps like this one position us on the leading edge of our industry.”